Company Culture as You Grow
As a small business owner, you have an incredible amount of control over your company culture. Creating an upbeat, employee-friendly work area is easy when you have few employees. However, as your business grows, it becomes exponentially more difficult to maintain a positive and efficient corporate culture.
Learn how to keep your competitive edge as your business scales up quickly.
Start With the Best
Before you grow, think about your current company culture. Have you achieved one already? Many employees prefer a better work environment above a raise. Find out what values and connections you want to have in your company before it expands.
What is Culture?
Culture represents a company commitment to the bettering of its employees. It’s different than fun additions to your office, like quirky decorations or casual Fridays. For example, additional training or life coaching in areas outside of the workplace, like fitness or personal finances, is a great way to boost your corporate culture. Other positive additions include increased dialogue with employees or a sense of fun and flexibility if your employees require an extensive amount of creativity for their jobs.
Once you’ve nailed down key elements that you love in your small business culture, you need to find a way to keep them prominent even when you’re not in the room. If you want to encourage your employees to work when they’re most product and offer flexible work hours, you want to make sure all your employees feel encouraged to take advantage of that perk and learn to find their own productivity windows. This goes beyond the perk and requires some monitoring and dialogue.
Managers can help you spread your corporate culture and be sure it is followed throughout your growing business. However, this method can also lead to overworked managers and a feeling of forced culture, which rarely works well. Another strategy is to discover employees who naturally understand our company culture and emulate it. By encouraging these individuals and giving them the confidence to express your cultural goals in their own words, you can create a bottom-up approach of cultural creation within your expanding business.
There are a variety of benefits to having a positive corporate culture in your workplace. Whether you have high-stress positions or grueling manual labor, every employee can feel more confident and committed to your mission with the right spirit of community and culture. When you need assistance with capital, give us a call.